OPEN for applications!

Good Karma Project

Join our effort to support Diversity, Equity & Inclusion (DEI) in Wellness

About The Good Karma Project

We recognize that in today’s world, the wellness industry serves only a small portion of the population and often excludes those most in need.

To create more inclusiveness in our industry, we felt the need to take action. That’s why each year we are dedicating some of our professional resources toward bridging that gap.

Learn about Good Karma Works and our origin story.



2023 Winner

Do you or someone you know own a wellness business but lacks the resources to build a professional website?

Applications are now open and the winner will receive a no-cost Template Restyle Website.

This is a unique opportunity for us to share our expertise and to empower a wellness professional to build a sustainable business whilst creating a greater impact in their community.

Eligible candidates

Who is it for?

To be eligible for the website giveaway, you must be a wellness business owner who a.) has faced obstacles entering the industry and b.) is looking to make a positive change in your community.

This may include discrimination based on race, gender, sexuality, body type, disability, or a general lack of access to resources. We encourage all eligible individuals to apply, and we look forward to hearing from you!

the project mission

Our ‘Why?’

We believe that everyone deserves access to wellness resources and support, regardless of their background or financial status.

That’s why we want to support businesses that are committed to making our sector more diverse and inclusive—either through the people or groups they serve or in terms of their own leadership.

We know how important it is to have a website when establishing a wellness business and that professional creative/technical help is not accessible to everyone.

With the Good Karma Project, our mission is make the wellness industry a bit more inclusive by providing a wellness professional—who might not otherwise have access to a professional website—launch their online presence with the help of a team of experts.

Choose from our templates


A nature-inspired design, this template is geared towards wellness professionals whose main focus is offering group events, whether it's retreats, trainings or workshops. It's designed to work for both virtual and in-person group offerings and is ideal for the nomadic yogi or traveling trainer.

Features include:
- Event highlight banner
- Upcoming events section
- Class schedule
- Events detail page
- Membership signup section
- Newsletter signup


An elevated & neutral design, our Elevate template has hands down been our most popular. It is geared toward the wellness professional working 1-on-1 with individuals in private, in-person or virtual session. This template is best suited for someone that works out of a physical office space or studio.

Features include:
- Services highlight section
- Events section
- Class schedule
- Services detail page
- Newsletter signup
- Address + Map


A bold & playful design, the Inspire template was built for the wellness entrepreneur looking to sell online, whether it's on-demand classes, courses or a membership. This template was envisioned for a most tech-savvy and marketing-oriented person that wants to grow an online community.

Features include:
- Offerings highlight section
- 2 lead magnet/email signup sections
- Class schedule
- Offerings detail page
- Membership signup section
- Featured In section

Applications are OPEN for 2024

Doors are open to apply, so help us spread the word! We will continue to accept applications on a rolling basis until we have a selection of eligible candidates to choose from.

Step 1: Fill out the form below.

Step 2: If you meet our requirements, we will reach out and ask you to send us a 3-5 minute video so we can get to know you and your project better.

Do you currently have a website?

How many years have you been in business?

14 + 3 =

Feel free to send us any questions you have at


Your questions answered

What is the deadline to apply?

We will keep our application process open on a rolling basis until we have a selection of eligible candidates to choose from.

Are there any additional costs to maintaining the website?

Yes, you must pay for ongoing domain and hosting costs (Domains = $20/year and Hosting = $15+/month). You can choose to host with us or the hosting platform of your choice.

What platform do you use to build websites?

We specialize in WordPress because it is a free, user-friendly, open-source platform.

In addition to WordPress, we use a professional drag-and-drop theme called Divi, the only WordPress theme you’ll ever need. We will include our lifetime license with this build. There’s also a tremendous library of resources, tutorials, and videos to learn more about modifying your theme. Learn more about Divi at

Because I’m using a template, will my website look like other websites?

No. We restyle the template with your branding—logos, colors, and fonts—so it looks unique to your business. We further personalize it with your content, adding your images and messaging. In other words, the structure is similar to other websites, but the look and feel are all you.

Do you offer hosting or do I need to purchase it separately?

We can provide hosting for a discounted price of $150/year. If you have already purchased your own hosting or prefer to manage it yourself, we ask that it be of sound quality so as not to affect your site’s performance. Hosting is also included in our Web Maintenance packages for those that want their website professionally maintained.

What if I need additional pages or features?

We are happy to scale up our projects as needed. If the scope of your website grows beyond what’s included in our Template Restyle service, you can purchase our professional services by the hour or in five-hour packs at a discount.

What if I don't have my own branding?

If you don’t have your own logo, color palette, and brand fonts, we can offer you a branding package at a discounted rate as an add-on. Depending on your business’s needs, this could range from a simplified brand deliverable to a more elaborate branding package. Read more about our branding packages.

Are there rounds of revisions included?

Yes. For each page, there is 1 round of revision on the design and 1 round of revision on the development (up to 2 hours). If you need more revisions, that would change the timeline and scope of the project. But not to worry, we will send you tutorial videos on how to do make simple edits yourself.

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